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FINGER LAKES FIRE & CASUALTY
6905 Route 227
P.O. Box 550
Trumansburg, New York 14886


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Black Friday Shopping Tips...

November 21, 2016

During Black Friday, consumers will be hitting stores and online retailers to get a head start on buying gifts. Shoppers are naturally on the hunt for deals. However, it's also a great time for scammers and cybercriminals.

Here are five tips to protect your card and prevent fraud this Black Friday:

1. Avoid Deals Too Good to Be True                                                                                                     Although you may be shopping for deals, there are some discounts or promotions that might be a scam in disguise. If you get an email from an unknown sender advertising cheap or free electronics, travel tickets or other merchandise, be on the lookout for signs of a scam.  Schemers may ask you for your personal information or credit card details to get the deal, but avoid clicking on any links that request this information.

2. Use a Credit Card Instead of Debit                                                                                                         While you could choose cash to avoid having your information processed at POS systems, your next best bet is a credit card.  Credit card companies often will not hold you liable for fraudulent purchases.  In the event someone does get a hold of a card without permission, consumers are also liable for less money with a credit card than a debit card.

3. Block Your PIN from View                                                                                                                   Whether you're checking out at a store or withdrawing cash from an ATM, be sure to cover your PIN from view. This is to prevent people from looking over your shoulder or using a hidden camera to record your PIN.

4. Use Only Secured Sites                                                                                                                         Black Friday and its online equivalent Cyber Monday means more shoppers making purchases on the Internet. When shopping, only visit secured sites and look for the little icon of a padlock next to the webpage's URL to indicate that the site is safe to use.

5. Monitor Your Credit Card and Bank Statements                                                                               Cybercriminals might take advantage of the fact that you may be too busy with shopping and visiting family this Black Friday to actively monitor your financial accounts.  While you may be occupied, continue to look at your statements for any suspicious activity.

Finger Lakes offers enhancement endorsements to provide you with the best coverage for ID Theft. For only $25 you can get Identity Fraud coverage added to your policy.  Reach out to one of our Independent Agents for more information.

Let's Not Forget About Thanksgiving Season. Spend the time between now and Thanksgiving focused on gratitude for all we’ve been given.  Our national day of gratitude should be more than just a kickoff to Black Friday Shopping.


Categories: Enhanced Coverages, ID Theft, Scams,
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